Vision2Voice
Should Representatives Sell Product or Drive Speaker Programs?
In less than 10 years, sales representative access to physicians has dwindled. While 80% of physicians were accessible to representatives in 2008, only about 44% are accessible today. 1 That limit creates significant challenges for pharma and medical sales companies heavy on salesforce promotion. However, every closed door leads to three open windows. When we look closely at the data, we Read more…
