White Paper: A Strategic Guide to KOL Engagement

Key Opinion Leaders (KOLs)/ Key External Experts (KEEs) and Digital Opinion Leaders (DOLs) are essential in transforming insights into action for your brand. This is one reason it’s so important to find and cultivate the best and brightest experts early in your brand’s evolution, from clinical trials through commercialization. In this white paper, we will guide you through five key steps of this process.