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When the Universe Has Other Plans: How to Save a Speaker Program in Crisis
It’s the perfect storm: TSA staffing shortages, extreme weather, constant flight delays, and airlines cutting hundreds of flights daily1. There is an in-person speaker program tonight. Your scheduled speaker wakes up to a ping on his phone at 4:30 am and finds the dreaded message: “We have been notified by
High Impact Advisory Boards Tips and Tricks
At the heart of your advisory board is engaging content being discussed by your insightful advisors. Planning for effective communication within your advisory board will allow for a higher impact advisory board so you can glean more insights from your advisors. When preparing for advisory boards, there are several important
Going Beyond Speaker Programs with Technology
In peer-to-peer pharmaceutical marketing, the Holy Grail is to discover a highly effective, yet cost effective way to deliver key product information that can help prescribers make the best decisions for their patients. For years, pharmaceutical and biotech companies have been utilizing speaker programs to support sales force messaging in
AMA Calls Obesity a Disease
The American Medical Association has always been an influential player in the medical field, but as of June 19, it took its efforts to a new level. Concern over soaring obesity rates in the United States has skyrocketed as more and more Americans have become overweight. Numerous efforts to address
Protected: Industry Insights – May 2026
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