Are Travel Restrictions Impacting Your Ability to Execute In-Person Meetings with HCPs?

As travel restrictions over environmental and health events beyond our control continue to mount, healthcare companies are increasingly looking at their options to avoid canceling or postponing important meetings, conferences, and large events. These meetings and events are, after all, crucial. Patients still need care and healthcare professionals still need accurate product information to ensure their patients are receiving the best care possible. Simply put, postponing or canceling these events is not a viable option for many healthcare companies.

Keeping the Wheels of Healthcare Turning Amid Travel Restrictions

The answer that many healthcare companies are looking for is participation through virtual means. Vital projects do not need to come to a halt when we possess the ability to meet and interact from anywhere on the globe through computers and a reliable Internet connection. As simple as that sounds, however, we all know the reality is a bit more complicated. More than just a web platform and a web cam are needed to successfully convert a live meeting into a virtual one. The productivity and face-to-face interaction that comes with a live, in-person meeting is not so easily replicated without utilizing a robust virtual platform run by a team of MedCom-experienced digital program managers. Just like planning for a live meeting, details need attention and cannot be overlooked if your meeting is to meet its objectives. Successfully converting a live pharmaceutical or medical meeting to a virtual one requires an experienced team and technology designed to meet the specific needs of the industry.

At Vision2Voice Healthcare Communications, we call these online meeting events Virtual SpeakerCasts™ and our team has been executing them in the industry for well over a decade. Unforeseen weather and travel complications are nothing new and always seem to crop up at the most inconvenient time. Since our founding, that’s where we’ve come in to help healthcare marketers maintain their meeting objectives despite the obstacles. For years, we have helped many clients in need of a virtual solution when their company meetings, ad boards, and other in-person meetings were unexpectedly derailed by mother nature or unforeseen events. They were able to successfully convert these events to virtual online meetings to avoid the difficulties of having to reschedule or cancel. We understand the healthcare industry, and digital communications is our specialty. Our team of experienced industry program managers assist with everything from event planning, content creation, moderation, and reporting to registration, compliance, and more. Our vast experience deploying online virtual meetings, and often on short notice, have enabled our clients to keep their programs and live meetings on track when they face challenges such as today’s travel restrictions.

The Benefits of Virtual Meetings for Healthcare Marketers

A virtual meeting is often cheaper than a live meeting and many healthcare organizations are officially urging employees to consider using virtual solutions until further notice. There’s no need to accommodate for food, travel, and lodging when a virtual meeting allows you to meet from anywhere. Our virtual online meeting solutions are designed to specifically address the needs of healthcare organizations, allow convenient access, track registration and program compliance, and can be quickly deployed. Most importantly, they allow you to continue to conduct crucial meetings, conferences, and events with your key participants. When complications arise, your marketing strategy must keep moving in a direction that will ultimately benefit the lives of the patients we all serve. We’re here to help.

If you’re facing travel restriction challenges with in-person meetings or group activities, or if your company is urging you to utilize virtual solutions in the future, Vision2Voice can help keep your program on-track. For more information fill out this form, call Michelle Haag at 773-993-0393 x 2004, or email mhaag@vision2voice.com.

ABOUT THE AUTHOR

Picture of Michelle Haag

Michelle Haag

Michelle heads the Vision2Voice Creative Services team supporting client innovation, software design and development, video production, design services, and marketing initiatives. With over 20 years of experience in marketing, design, business strategy, technology, and innovation, Michelle’s unique skillset bridges the gap between technology and creativity. For over a decade, broadcast television was her focus at the Hearst Corporation where she honed her award-winning skills in promotion, digital design, video production, and motion graphics for national corporate projects and two stations including the #1 U.S. ABC affiliate

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