WHITE PAPER

Best Practices and Proven Processes for Advisory Board Planning Want to get into the minds of key opinion leaders (KOLs)? Learn how to gain deep insights on BioPharma products, programs, and more by downloading our guide to executing exceptional advisory board meetings. In this white paper, we’ll show you the processes you can implement today to engage your KOLs and Advisors and ensure the success of your next advisory board meeting.

BLOGS

7 Steps to Planning High-Impact Advisory Boards Advisory boards are a critical component to a successful pharma market–shaping strategy because they allow us to gain valuable KOL insights on products, clinical studies, competition, or market dynamics. At the heart of a successful advisory board is a planning team that sets a program agenda designed to pull both pragmatic and emotional insights from the expert advisors. Learn the 7 critical steps to planning an advisory board meeting with impact.



When and Why Simple Might Be Better for KOL ID & Mapping Identifying and mapping the right KOLs lays the groundwork for peer-to-peer HCP strategies that follow, whether conducting advisory boards or building a speaker’s bureau. Understand why a simpler approach may be more effective when targeting desired KOLs vs using expensive digital engagement platforms.



Three Strategies to Engage KOLs at Association Meetings Association meeting season is here! One of the most important priorities of attending an association meeting is meeting and engaging with KOLs in your therapeutic area. Here are 3 ways to leverage KOLs at conferences and build long-lasting relationships.



Emotional Intelligence Traits Every Product Manager Needs for Effective KOL Relationships A product manager’s (PM) ability to build, grow, and maintain relationships with KOLs involves skills that are not necessarily inherent, but can be developed. That’s because while someone’s intelligence quotient (IQ) will remain relatively static throughout their life, emotional intelligence (EQ) can be increased with the right training and willingness to want to build genuine, meaningful, and respect-centered professional relationships. Learn the 4 EQ traits that PMs should possess to foster successful KOL partnerships.

CASE STUDY

KOL Identification in Late Stage Clinical Trials A BioPharma client had an orphan drug used to treat a rare endocrine disorder in late-stage clinical trials, but no existing network of KOLs in this rare, niche therapeutic area. They needed to assemble a deep network of KOLs with unique and specific credentials and do it quickly to utilize their expertise in various peer-to-peer strategies, including advisory boards, curriculum development, disease state awareness programs, and post-launch speaker programs. See how they worked with Vision2Voice to reach their goals.

INFOGRAPHIC

7 Ways to Handle Difficult KOLs Working with certain KOLs, speakers, and advisors can be challenging. Some have strong personalities and unique idiosyncrasies. Others require extra attention and coaching. Learn the 7 tips to help you navigate difficult KOL behaviors and cultivate mutual respect.

SERVICES

Follow these links on our website to explore ways V2V can help you find, engage, and leverage the right KOLs: • KOLs • Associations • Speakers