V2V Blog

Special Report: 2014 ADA Scientific Sessions

Significant data came out of San Francisco this week as the American Diabetes Association’s 74th Scientific Session came to a close. This article provides a synopsis of some of the biggest stories from the meeting.

12 Ways to Boost your Video Marketing Content

Dan Rehal offers some advice on developing video marketing content.

Creating Value Through Online Marketing

As the effectiveness of DTC advertising declines, On-Demand videos can help create value in online marketing programs.

Wait, the Doctor-Patient Conversation?

The most appropriate words delivered to a carefully selected group of healthcare professionals leads to patients getting the best treatments. Or does it?

Simplifying Oncology: Incorporate KOLS

As oncology becomes more and more complex, it is more important than ever to incorporate KOLs into your medical education programs.